Thursday, January 8, 2009

Ben & Jerry's NEW Flavor - Yes Pecan!

You can always count on the Ben & Jerry's folks to tap into the latest cultural zeitgeist in marketing their flavorful frozen dairy products, and their latest offering is no exception.

Say "Hello" to "Yes Pecan!", described as "An Inspirational Blend!" containing "Amber Waves of Buttery Ice Cream With Roasted Non-Partisan Pecans."

Actually it's not a new flavor at all, just a renaming of their Butter Pecan to the new name which sounds very much like President-elect Obama's campaign slogan, "Yes We Can!" The company's founders endorsed the president-elect's campaign for our nation's highest office back in February of 2008.

1 comment:

Michelle said...

I'm fine with them changing the name as long as they didn't change the recipe. I love their butter pecan...mmmm...

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